Legal

Privacy

How we handle the details you give us when you enquire about a trip or travel with us.

Who we are

Explore Pakistan operates this website, explorepakistan.live. You can reach us through the form on our contact page.

What we collect

When you plan a trip or contact us. The Plan my trip and contact forms collect your name, email address, phone or WhatsApp number, how many people are travelling, when and where you want to go, the kind of trip you want, and anything else you choose to tell us. We reply by email, phone or WhatsApp, using the details you give.

When you book. There is no online payment on this site; we confirm every booking with you directly. Once your trip is confirmed we also collect what we need to book hotels and transport and to obtain permits, which includes passport details, and we keep records of what you have paid us.

When you subscribe. For Letters from the north, our newsletter, we collect your email address and nothing else.

Apart from Google's advertising code, described below, this site sets no cookies and runs no analytics or tracking scripts. Site search runs in your browser, so what you type into it is not sent to us.

Advertising and cookies

We use Google AdSense to show adverts on this site. Third-party vendors, including Google, use cookies to serve ads based on your previous visits to this website and to other websites.

Google's use of advertising cookies enables it and its partners to serve ads to you based on your visits to this site and/or other sites on the internet. Google explains how it uses information from sites that show its ads at policies.google.com/technologies/partner-sites.

You can opt out of personalised advertising in Google's Ads Settings. You can also opt out of other vendors' use of cookies for personalised advertising at aboutads.info, or at youronlinechoices.eu if you are in Europe.

For visitors from the UK, the European Economic Area and Switzerland, ads are only personalised with your consent, and you can change that choice at any time.

Why we use it

To answer your enquiry, plan and run your trip, obtain permits and bookings on your behalf, and — if you have asked for it — to send you occasional letters about travel in the north.

We do not sell your details to anyone.

Who we share it with

Only the people needed to run your trip: guides, drivers, hotels, transport operators and the authorities who issue permits. We share the minimum each of them needs.

The company that hosts this website and the email service that delivers your enquiries to us handle your details on our behalf and for no other purpose. Google receives information through its advertising cookies, as described above.

How long we keep it

We keep an enquiry for as long as we need it to reply and plan your trip. Records of trips we have run are kept for as long as tax and insurance rules require. Newsletter subscriptions last until you unsubscribe.

Your rights

You can ask us what we hold about you, ask us to correct it, or ask us to delete it. Ask through our contact page and we will reply within one month.

Every newsletter has an unsubscribe link, and it works immediately.

If you are in the UK, the European Economic Area or Switzerland, you also have rights under the UK GDPR, the GDPR or Swiss law, including the right to object to how we use your details and to complain to your data protection authority. In the UK that is the Information Commissioner's Office.

Changes

If we change this notice we will update the date below. Last updated: 2 October 2026.